New Products

Looking for a tasty and nutritious snack? Look no further than Numetra Fudge Graham Bars! These bars pack 15g of protein and only 160 calories per ...

Meet your new go-to snack - Numetra Caramel Cocoa Bars! These protein bars pack in 15g of protein and only 160 calories per serving, making them th...

Introducing New Direction Cappuccino, the perfect low-calorie and high-protein option for a delicious and satisfying treat. With only 200 calories ...

Satisfy your taste buds guilt-free with Strawberry Banana Smoothie! This drink is packed with 20g of protein and only 160 calories per serving, mak...

Introducing Vegetarian Beefy Mac & Cheese - a delicious and satisfying option for your vegetarian needs. Packed with 20g of protein, this meal-...

Indulge in our Mint Fudge Pudding Shake, packed with 27g of protein and only 200 calories per serving. Perfect for satisfying your sweet tooth with...

Indulge in our Apple Pie Pudding Shake, packed with 27g of protein and only 200 calories per serving. Perfect for satisfying your sweet tooth witho...

Indulge in a delicious and nutritious treat with our Pineapple Apricot Drink! Packed with 27g of protein and only 200 calories per serving, this dr...

Indulge in a delicious and nutritious treat with our Pomegranate Hibiscus Beverage! Packed with 27g of protein and only 200 calories per serving, t...

Indulge in a delicious and nutritious treat with our Orange Mango Fruit Drink! Packed with 27g of protein and only 200 calories per serving, this d...

Experience the deliciousness of Pineapple Apricot Shake Bottle from New Direction! Get 27g of protein in each bottle for a convenient, post-workout...

Experience the deliciousness of Mint Fudge Shake Bottle from New Direction! Get 27g of protein in each bottle for a convenient, post-workout boost ...